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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • F

    Fundação Instituto de Administração

    Fundamentos de Negócios

    Skills you'll gain: Business Strategy, Business Management, People Management, Corporate Finance, Organizational Structure, Business Planning, Financial Analysis, Leadership and Management, Marketing, Competitive Analysis, Go To Market Strategy, Branding, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Plataformas para procesar datos no tradicionales​

    Skills you'll gain: Spatial Analysis, NoSQL, Geospatial Mapping, Geographic Information Systems, Public Cloud, Geospatial Information and Technology, Big Data, MongoDB, Data Infrastructure, Apache Hadoop, Apache Spark, Distributed Computing, Data Architecture, Cloud Platforms, Cloud Services, Data Processing, Database Systems, Scalability, Environmental Monitoring, Climate Change Programs

    3.9
    Rating, 3.9 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Santa Cruz

    GetVirtual: How to Launch Your Online Business

    Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Business Strategy, Business Process, Branding, Invoicing, Customer Relationship Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Financial Data Analysis

    Skills you'll gain: Generative AI, Responsible AI, Financial Data, Complex Problem Solving, Microsoft Copilot, ChatGPT, Data-Driven Decision-Making, Data Analysis, Financial Analysis, Business Ethics, Data Visualization Software

    4.1
    Rating, 4.1 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    Observational Methods and Qualitative Data Analysis

    Skills you'll gain: Qualitative Research, Case Studies, Interviewing Skills, Data Analysis, Research Methodologies, Social Sciences, Research, Data Collection, Cultural Diversity, Psychology, Anthropology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Diseñe su Aula Virtual con Canva

    Skills you'll gain: Virtual Environment, Canva (Software), Color Theory, Design, Creative Design, Design Elements And Principles, Graphic and Visual Design Software, Graphic and Visual Design, Graphic Design, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Python for Beginners: Variables and Strings

    Skills you'll gain: Data Import/Export, Data Analysis, Data Visualization, Programming Principles, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Data Extract, Transform, and Load in Power BI

    Skills you'll gain: Extract, Transform, Load, Power BI, Data Transformation, Data Cleansing, Query Languages, Data Manipulation, Data Integration, Data Validation, Data Import/Export, Data Quality, Data Analysis, Data Modeling, Anomaly Detection, Data Storage

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Google UX Design (DE)

    Skills you'll gain: User Experience Design, Responsive Web Design, Storyboarding, Adobe XD, Information Architecture, UI/UX Research, Web Design, Usability Testing, Design Reviews, Figma (Design Software), User Interface and User Experience (UI/UX) Design, Prototyping, Wireframing, User Research, User Story, Presentations, Human Factors, User Centered Design, Persona (User Experience), Ideation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    58 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    How to edit photos for Social media with Canva

    Skills you'll gain: Canva (Software), Photo Editing, Instagram, Social Media Content, Social Media, Content Creation, Social Media Marketing, Photography, User Accounts, Dashboard, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Demand Forecasting Using Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, Trend Analysis, Data Visualization, Customer Demand Planning, Regression Analysis, Matplotlib, Forecasting, Predictive Modeling, Correlation Analysis, Supply Chain Management, Data Analysis, Pandas (Python Package), Statistical Modeling, Machine Learning, Python Programming

    3.3
    Rating, 3.3 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Data Visualization and Reporting with Generative AI

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Data Visualization, Infographics, Data Visualization Software, Business Reporting, Data Ethics, Storytelling, Data-Driven Decision-Making, Generative AI, Responsible AI, Data Analysis, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos de Negócios: Fundação Instituto de Administração
  • Plataformas para procesar datos no tradicionales​: Universidad de los Andes
  • GetVirtual: How to Launch Your Online Business: University of California, Santa Cruz
  • GenAI for Financial Data Analysis: Coursera
  • Observational Methods and Qualitative Data Analysis: American Psychological Association
  • Diseñe su Aula Virtual con Canva: Coursera
  • Python for Beginners: Variables and Strings: Coursera
  • Data Extract, Transform, and Load in Power BI: Microsoft
  • Google UX Design (DE): Google
  • How to edit photos for Social media with Canva: Coursera

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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