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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Northeastern University

    Navigating Ethics in the Healthcare Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Hospice, Health Care Procedure and Regulation, Ethical Standards And Conduct, Health Care, Clinical Trials, Governance, Marketing Management, Decision Making, Patient-centered Care, Analysis, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

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    Skillshare

    Notion for Beginners: Master the Core Features

    Skills you'll gain: Information Architecture, No-Code Development, Organizational Skills, Content Management, Document Management, Productivity, File Management, Collaboration, User Accounts, Databases

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Macquarie University

    Judgmental Business Forecasting in Excel

    Skills you'll gain: Forecasting, Time Series Analysis and Forecasting, Case Studies, Business Metrics, Business Economics, Microsoft Excel, Decision Making, Data Analysis, Data Visualization, Probability & Statistics

    4.5
    Rating, 4.5 out of 5 stars
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    62 reviews

    Intermediate · Course · 1 - 3 Months

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    University of Virginia

    Les bases de la stratégie d’entreprise

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

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    University of London

    Doing Economics: Measuring Climate Change

    Skills you'll gain: Microsoft Excel, Environmental Policy, Data Analysis, Data Visualization, Descriptive Statistics, Climate Change Programs, Correlation Analysis, Policy Analysis, Scatter Plots, Statistics, Environmental Science, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
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    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    Microsoft

    Develop Clustering Models with Azure ML Designer

    Skills you'll gain: Microsoft Azure, Unsupervised Learning, Applied Machine Learning, Predictive Analytics, Model Deployment, Data Transformation, Model Evaluation, Exploratory Data Analysis, Data Processing, Machine Learning Algorithms, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, User Accounts

    4.9
    Rating, 4.9 out of 5 stars
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    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    Coursera

    Crea diseños de marca para tu pequeña empresa con Canva

    Skills you'll gain: Canva (Software), Logo Design, Promotional Materials, Marketing Design, Marketing Materials, Graphic Design, Design, Branding, Content Marketing, Brand Management, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

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    Rice University

    Introduction à l'analyse de données à l'aide d'Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Excel Formulas, Data Visualization Software, Graphing, Data Analysis, Scatter Plots, Histogram, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
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    20 reviews

    Mixed · Course · 1 - 4 Weeks

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    UBITS

    Potencia tus ventas en el sector retail

    Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Upselling, Selling Techniques, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Merchandising, Customer Service, Team Oriented, Customer Engagement, Customer Complaint Resolution

    4.6
    Rating, 4.6 out of 5 stars
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    34 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Mastering HCM: Oracle Fusion & Dayforce Essentials

    Skills you'll gain: Dayforce (HCM Software), Human Resources Software, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Compliance Management, Compliance Reporting, Payroll, Data Architecture, Data Flow Diagrams (DFDs), Human Capital, Workforce Planning, Oracle Cloud Applications, Workforce Management, Benefits Administration, Enterprise Resource Planning, Business Strategy, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Microsoft

    Data Visualization and Reporting with Generative AI

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Data Visualization, Infographics, Data Visualization Software, Business Reporting, Data Ethics, Storytelling, Data-Driven Decision-Making, Generative AI, Responsible AI, Data Analysis, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
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    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    28DIGITAL

    Capstone Value Creation through Innovation

    Skills you'll gain: Design Thinking, Business Modeling, Strategic Planning, Business Strategies, Innovation, Strategic Marketing, Product Development, Strategic Thinking, New Product Development, Technology Strategies, Value Propositions, Emerging Technologies, Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Navigating Ethics in the Healthcare Workplace & Marketplace: Northeastern University
  • Notion for Beginners: Master the Core Features: Skillshare
  • Judgmental Business Forecasting in Excel: Macquarie University
  • Les bases de la stratégie d’entreprise: University of Virginia
  • Doing Economics: Measuring Climate Change: University of London
  • Develop Clustering Models with Azure ML Designer: Microsoft
  • Crea diseños de marca para tu pequeña empresa con Canva: Coursera
  • Introduction à l'analyse de données à l'aide d'Excel: Rice University
  • Potencia tus ventas en el sector retail: UBITS
  • Mastering HCM: Oracle Fusion & Dayforce Essentials: Coursera

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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