Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Case Western Reserve University
Skills you'll gain: Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Descriptive Statistics, Statistical Modeling, R Programming, Geographic Information Systems, Statistical Analysis, Probability & Statistics, Data-Driven Decision-Making, Oil and Gas, Data Analysis, Simulations, Statistical Methods, Rmarkdown, Data Cleansing, Box Plots, Plot (Graphics)
Intermediate · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Precision Medicine, Game Theory, Reinforcement Learning, Data-Driven Decision-Making, Clinical Trials, Bioinformatics, Data Analysis, Image Analysis, Analytics, Markov Model, Bayesian Statistics, Time Series Analysis and Forecasting, Forecasting, Data Science, Strategic Decision-Making, Statistical Methods, Anomaly Detection, Applied Machine Learning, Cybersecurity, Statistical Analysis
Intermediate · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Data Integration, Data Ethics, R Programming, Surveys, Informed Consent, Statistical Methods, Statistical Analysis, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Logistic Regression
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Process Capability, Statistical Analysis, Data Analysis, Project Management, Six Sigma Methodology, Statistics, Work Breakdown Structure, Lean Six Sigma, Process Analysis, Data Collection, Project Scoping, Performance Measurement, Customer experience improvement, Quality Improvement, Quality Control
Beginner · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Quantitative Research, Statistical Analysis, Statistical Software, Statistical Inference, Sampling (Statistics), Data Analysis, Analysis, Statistics, Probability, Analytical Skills, Regression Analysis, Psychology, Research Design, Research
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Sales Presentation, Presentations, Sales Presentations, Product Demonstration, Microsoft PowerPoint, Solution Selling, Proposal Development, Multimedia, Organizational Skills, Sales
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Relational Databases, SQL, Microsoft SQL Servers, Databases, Business Intelligence, Business Analytics, Report Writing, Data Access
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Professional Networking, Organizational Skills, User Accounts, Content Development and Management, Social Media, Collaboration, Project Portfolio Management, Driving engagement, Resourcefulness, Research
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Development and Management, Content Strategy, Advertising, Marketing Channel, Business Planning, Strategic Partnership, Merchandising, Revenue Management, Sustainable Business, Driving engagement, Live Streaming, Promotions and Campaigns
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Recurrent Neural Networks (RNNs), Transfer Learning, Tensorflow, Artificial Neural Networks, Embeddings, Keras (Neural Network Library), Deep Learning, Time Series Analysis and Forecasting, Image Analysis, Classification Algorithms, Convolutional Neural Networks, Natural Language Processing, Computer Vision, Forecasting, Supervised Learning, Machine Learning Algorithms, Machine Learning, Predictive Analytics, Model Evaluation, Predictive Modeling
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Unsupervised Learning, Applied Machine Learning, Plotly, Data Visualization, Machine Learning, Social Sciences, Socioeconomics, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Exploratory Data Analysis, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

University of Glasgow
Skills you'll gain: Data Literacy, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Organizational Leadership, Leadership, Data Analysis, Leadership Development, Leadership and Management, Agile Methodology, Project Implementation, Organizational Structure
Intermediate · Course · 1 - 4 Weeks