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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of Michigan

    Information Extraction from Free Text Data in Health

    Skills you'll gain: Text Mining, Unstructured Data, Health Informatics, Natural Language Processing, Data Mining, Model Evaluation, Clinical Informatics, Deep Learning, Machine Learning, Medical Terminology, Artificial Neural Networks, Supervised Learning, Python Programming, Computer Programming, Computer Programming Tools

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Interactive Statistical Data Visualization 101

    Skills you'll gain: Plotly, Plot (Graphics), Data Visualization, Statistical Visualization, Box Plots, Scatter Plots, Interactive Data Visualization, Data Visualization Software, Histogram, Statistical Analysis, Data Analysis, Probability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    CertNexus

    Follow a Machine Learning Workflow

    Skills you'll gain: Data Preprocessing, Data Analysis, Data Collection, AI Workflows, Statistical Analysis, Model Deployment, Artificial Intelligence and Machine Learning (AI/ML), Data Cleansing, Applied Machine Learning, Predictive Modeling, Machine Learning, Model Evaluation, Descriptive Statistics, Feature Engineering, Machine Learning Algorithms, Process Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • N

    Northwestern University

    ما هي وسائل التواصل الاجتماعي؟

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Digital Transformation, Marketing, Professional Networking, Customer Relationship Building, Content Strategy, Customer Engagement, Market Dynamics, Integrated Marketing Communications, Target Audience, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Mastering Oracle SQL Functions with SQL Developer

    Skills you'll gain: Oracle SQL Developer, SQL, Oracle Databases, Database Management, Data Analysis, Performance Tuning, Business Intelligence, Data Manipulation, Analytics, Data Transformation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    How to setup a followers campaign on Twitter

    Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Advertising, Driving engagement, Social Media Marketing, Social Media, Campaign Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud auf Deutsch

    Skills you'll gain: Model Deployment, Google Cloud Platform, Dataflow, Data Pipelines, Data Warehousing, Data Lakes, Real Time Data, Dashboard, Cloud Engineering, Tensorflow, Data Infrastructure, Apache Spark, Data Preprocessing, Big Data, Extract, Transform, Load, Cloud Storage, PySpark, Data Processing, Data Storage, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • S

    Starweaver

    ChatGPT (and other AI) for Product Management & Innovation

    Skills you'll gain: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, LLM Application

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Using probability distributions for real world problems in R

    Skills you'll gain: Statistical Inference, Probability Distribution, R Programming, Statistical Visualization, Statistics, Data Visualization, Statistical Analysis, Statistical Modeling, Statistical Hypothesis Testing, Data Analysis, Probability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    Illinois Tech

    Data Preparation and Analysis

    Skills you'll gain: Model Evaluation, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Data Cleansing, Analytics, Machine Learning, Data Preprocessing, Regression Analysis, Data Mining, Python Programming, Scikit Learn (Machine Learning Library), Unsupervised Learning, Classification And Regression Tree (CART), Decision Tree Learning, Logistic Regression

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Data Literacy Capstone – Evaluating Research

    Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Pearson

    AWS Certified Machine Learning - Specialty

    Skills you'll gain: Model Deployment, Exploratory Data Analysis, Model Evaluation, Cloud Deployment, Data Preprocessing, Data Analysis, Amazon Elastic Compute Cloud, Application Deployment, Predictive Modeling, Data Pipelines, Extract, Transform, Load, Data Processing

    Intermediate · Course · 1 - 4 Weeks

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1…303304305…460

In summary, here are 10 of our most popular marketing analytics courses

  • Information Extraction from Free Text Data in Health: University of Michigan
  • Interactive Statistical Data Visualization 101: Coursera
  • Follow a Machine Learning Workflow: CertNexus
  • ما هي وسائل التواصل الاجتماعي؟: Northwestern University
  • Mastering Oracle SQL Functions with SQL Developer: EDUCBA
  • How to setup a followers campaign on Twitter: Coursera
  • Data Engineer, Big Data and ML on Google Cloud auf Deutsch: Google Cloud
  • ChatGPT (and other AI) for Product Management & Innovation: Starweaver
  • Using probability distributions for real world problems in R: Coursera
  • Data Preparation and Analysis: Illinois Tech

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Modeling (9)
Social Media Marketing (9)
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