Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Technical Sales, Sales Training, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Customer Success Management, Marketing Materials, Content Strategy, Business Writing, Communication Strategies, Meeting Facilitation, Service Level Agreement
Beginner · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Negotiation, Conflict Management, Communication, Contingency Planning, Active Listening, Strategic Thinking, Planning, Empathy, Research, Analysis, Goal Setting
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Entrepreneurship, Social Impact, Capital Budgeting, Entrepreneurial Finance, Investment Management, Investments, Due Diligence, Fundraising, Business Metrics, Key Performance Indicators (KPIs), Growth Strategies, Business Modeling, Capital Markets, Finance, Financial Management, Business Strategy, Business Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Risk Management, Cyber Risk, Threat Management, Security Management, Vulnerability Management, IT Management, Risk Mitigation, Cybersecurity, Threat Modeling, Operational Risk, Cyber Security Strategy, Vulnerability Assessments, Security Controls, Compliance Management, Information Technology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Project Design, Program Management, Timelines, Diagram Design, Work Breakdown Structure, Project Scoping, Project Management, Agile Methodology, Project Management Software, Process Development, Risk Management
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media
Beginner · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Business Strategy, Strategic Thinking, Growth Strategies, Competitive Analysis, Strategic Marketing, Value Propositions, Organizational Strategy, Customer Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Innovation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Proposal Development, Web Analytics, Presentations, Marketing Materials, Finance, Project Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Search Engine Optimization, Blogs, Keyword Research, Web Analytics and SEO, Web Content, Content Development and Management, Content Creation, Content Strategy, AI Enablement, Editing, Generative AI, Writing
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Strategic Decision-Making, Dealing With Ambiguity, Adaptability, Decision Making, Strategic Prioritization, Strategic Thinking, Critical Thinking and Problem Solving, Change Management, Risk Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting
Mixed · Course · 1 - 4 Weeks