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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • I

    IE Business School

    The "What" of the Marketing Strategy

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    ABM - Account Based Marketing To Get The Biggest 5% Clients

    Skills you'll gain: Lead Generation, Search Engine Optimization, Account Strategy, Keyword Research, Outbound Calls, Sales Prospecting, Upselling, Web Analytics and SEO, B2B Sales, Sales Strategy, Marketing Strategies, Content Marketing, Target Market, Content Creation

    Mixed · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    Program Design and Evaluation

    Skills you'll gain: Program Evaluation, Policy Analysis, Project Design, Public Policies, Program Development, Resource Allocation, Social Impact, Systems Thinking, Needs Assessment, Project Management, Qualitative Research, Stakeholder Engagement

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer une présentation d’entreprise sur Microsoft Powerpoint

    Skills you'll gain: Microsoft PowerPoint, Sales Presentation, Presentations, Sales Presentations, Target Audience, Company, Product, and Service Knowledge, Value Propositions, Microsoft Office, Business Communication, Team Oriented, Business Process

    Beginner · Guided Project · Less Than 2 Hours

  • D

    Dartmouth College

    Machine Learning with Neural Networks

    Skills you'll gain: Bayesian Network, Artificial Neural Networks, Convolutional Neural Networks, Deep Learning, Tensorflow, Machine Learning, Model Evaluation, Network Architecture, Algorithms, Probability Distribution

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • S

    Starweaver

    AI in Clinical Decision Support & Diagnostics

    Skills you'll gain: Health Technology, Medical Imaging, Diagnostic Radiology, Clinical Documentation, Radiology, Clinical Assessment, Clinical Nursing, Responsible AI, Diagnostic Tests, Health Informatics, X-Ray Computed Tomography, Clinical Research, Predictive Analytics, Artificial Intelligence, Decision Support Systems, AI Personalization, Patient-centered Care

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Mapping the Mission: User Personas & Journey Design in Figma

    Skills you'll gain: Design Research, UI/UX Strategy

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Pigmentos y fotones

    Skills you'll gain: Color Theory, Design Elements And Principles, Design, Materials science, Physical Science, Physics, Chemistry, Scientific Visualization, Science and Research, Art History, Image Analysis, Curiosity

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Fundamentos de IA Aplicados ao CRM

    Skills you'll gain: Predictive Analytics, Customer Relationship Management, Data-Driven Decision-Making, Applied Machine Learning, Machine Learning Algorithms, Artificial Intelligence, Machine Learning, Deep Learning, Artificial Neural Networks, Supervised Learning, Unsupervised Learning, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Fundamentos del emprendimiento en la empresa familiar

    Skills you'll gain: Value Propositions, Ideation, Market Opportunities, Entrepreneurship, New Product Development, Business Modeling, Innovation, New Business Development, Business Development, Business Strategies, Business Leadership, Presentations, Customer Insights, Succession Planning, Trend Analysis, Leadership

    Advanced · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Mastering Team Dynamics

    Skills you'll gain: Team Management, Supervision, Conflict Management, Cooperation, Leadership, People Management, Influencing, Persuasive Communication, Decision Making, Communication, Culture

    Beginner · Course · 1 - 3 Months

  • L

    LearnKartS

    AI Marketing: Grow Your Brand with AI Tools

    Skills you'll gain: Email Marketing, AI Personalization, Marketing Automation, MarTech, Marketing Analytics, Search Engine Optimization, Marketing Strategies, Social Media Marketing, Digital Marketing, Content Creation, Web Analytics and SEO, Social Media Content, Customer experience improvement, Web Content, Social Media Management, Customer Engagement, Generative AI, Data-Driven Decision-Making, Automation

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • The "What" of the Marketing Strategy: IE Business School
  • ABM - Account Based Marketing To Get The Biggest 5% Clients: Alex Genadinik
  • Program Design and Evaluation: O.P. Jindal Global University
  • Créer une présentation d’entreprise sur Microsoft Powerpoint: Coursera
  • Machine Learning with Neural Networks: Dartmouth College
  • AI in Clinical Decision Support & Diagnostics: Starweaver
  • Mapping the Mission: User Personas & Journey Design in Figma: Coursera
  • Pigmentos y fotones : Universidad Nacional Autónoma de México
  • Fundamentos de IA Aplicados ao CRM: Fundação Instituto de Administração
  • Fundamentos del emprendimiento en la empresa familiar: Tecnológico de Monterrey

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Social Media Marketing (9)
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