• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    AI-Enhanced Presentations Captivating Audiences with TOME

    Skills you'll gain: Generative AI, Prompt Engineering, Presentations, Sales Presentation, Document Management, Graphic and Visual Design

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Как увеличивать число подписчиков через твиты

    Skills you'll gain: Drive Engagement, Customer Engagement, Social Media Marketing, Social Media Content, Social Media, Social Media Strategy, Brand Awareness, Growth Strategies

    Beginner · Guided Project · Less Than 2 Hours

  • F

    FAIR Institute

    Practical Applications of FAIR™ for Cyber Risk Management

    Skills you'll gain: Cyber Risk, Risk Management, Enterprise Risk Management (ERM), Cyber Security Strategy, Risk Analysis, Risk Modeling, Threat Modeling, Operational Risk, Business Risk Management, Vulnerability Assessments, Stakeholder Communications, Continuous Improvement Process, Compliance Reporting, Decision Making, Financial Analysis

    Intermediate · Course · 1 - 4 Weeks

  • D

    Duke University

    Financing for Impact Entrepreneurs

    Skills you'll gain: Entrepreneurial Finance, Finance, Entrepreneurship, Capital Markets, Environmental Social And Corporate Governance (ESG), Social Impact, Investments, Return On Investment, Fiscal Management, Financial Management, Stakeholder Engagement, Strategic Partnership, Decision Making, Asset Management, Portfolio Management, Business Strategy, Investment Management, International Finance, Business Management, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Salesforce Security and Layouts

    Skills you'll gain: Salesforce, Authentications, Salesforce Development, Data Access, Role-Based Access Control (RBAC), Security Controls, Data Security, Authorization (Computing), Event Monitoring, Application Security, Security Strategy, Data Sharing, Responsive Web Design, Compliance Reporting, User Accounts, Application Development, Mobile Development, Customer Relationship Management (CRM) Software, User Interface (UI)

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Value-Based Selling

    Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation

    Intermediate · Course · 1 - 3 Months

  • B

    Banco Interamericano de Desarrollo

    Perspectivas en Transformación Digital: Manufactura

    Skills you'll gain: Digital Transformation, Manufacturing Operations, Sustainability Standards, Business Transformation, Corporate Sustainability, Technology Strategies, Business Technologies, Technology Solutions, Operational Efficiency, Market Opportunities

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Introdução ao Workforce Management

    Skills you'll gain: Workforce Management, Workforce Planning, Human Resource Strategy, Human Resources Management and Planning, Human Resources, HR Tech, Organizational Strategy, Data-Driven Decision-Making, Agile Methodology, Analysis, Continuous Improvement Process

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Aprenda cómo buscar trabajo con Indeed

    Skills you'll gain: Job Analysis, Company, Product, and Service Knowledge, Recruitment, Talent Sourcing, Compensation Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Field Sales Agents: Local Market Insights

    Skills you'll gain: Sales Territory Management, Sales Strategy, Customer Engagement, Sales Process, Lead Generation, Sales, Market Intelligence, Sales Enablement, Sales Training, Real Time Data, Personalized Service, AI Enablement, Market Analysis, Ethical Standards And Conduct, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Supercharge with Salesforce Einstein (GPT)

    Skills you'll gain: Salesforce, Customer Relationship Management, AI Enablement, Responsible AI, Salesforce Development, Artificial Intelligence, Customer Data Management, Automation, Analytics, Data-Driven Decision-Making, Data Integration, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Sistemas e Tecnologias Digitais nas Organizações

    Skills you'll gain: Digital Transformation, Mobile Banking, Social Media, E-Commerce, Business Modeling, Technology Strategies, Business Technologies, Business Communication, Systems Integration, Emerging Technologies, Information Systems, Enterprise Resource Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

1…350351352…431

In summary, here are 10 of our most popular marketing strategy courses

  • AI-Enhanced Presentations Captivating Audiences with TOME: Coursera
  • Как увеличивать число подписчиков через твиты: Coursera
  • Practical Applications of FAIR™ for Cyber Risk Management: FAIR Institute
  • Financing for Impact Entrepreneurs: Duke University
  • Salesforce Security and Layouts: LearnKartS
  • Value-Based Selling: Packt
  • Perspectivas en Transformación Digital: Manufactura: Banco Interamericano de Desarrollo
  • Introdução ao Workforce Management: Fundação Instituto de Administração
  • Aprenda cómo buscar trabajo con Indeed: Coursera
  • GenAI for Field Sales Agents: Local Market Insights: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok