• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Azure ML: Explore & Configure the Machine Learning Workspace

    Skills you'll gain: Statistical Modeling, Microsoft Azure, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Statistics, MLOps (Machine Learning Operations), Azure Synapse Analytics, Cloud Computing, Data Management, Virtual Machines

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    LearnQuest

    Real-Time Big Data Access using HBase: Boosting Performance

    Skills you'll gain: NoSQL, Real Time Data, Scalability, Database Design, Application Deployment, Big Data, Data Access, Data Manipulation, Performance Tuning, Data Modeling, Distributed Computing, Data Storage Technologies

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Analyze Customer Reviews with Gemini Using Python Notebooks

    Skills you'll gain: Google Gemini, Google Cloud Platform, Cloud Management, Applied Machine Learning, Big Data, Jupyter, Cloud Applications, LLM Application, Text Mining, Statistical Reporting, Machine Learning, SQL

    Intermediate · Project · Less Than 2 Hours

  • G

    Google Cloud

    Building Batch Pipelines in Cloud Data Fusion

    Skills you'll gain: Data Wrangling, Data Transformation, Data Pipelines, Extract, Transform, Load, Cloud Engineering, Google Cloud Platform, Data Integration, Cloud Development, Cloud-Based Integration, Data Analysis, Database Administration, Data Management

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Machine Learning, Big Data, and Deep Learning

    Skills you'll gain: Apache Spark, Keras (Neural Network Library), Deep Learning, Tensorflow, A/B Testing, Big Data, Data Ethics, Applied Machine Learning, Data Processing, Machine Learning Software, Artificial Neural Networks, Machine Learning Algorithms, Data Cleansing, Machine Learning, MLOps (Machine Learning Operations), Artificial Intelligence, Supervised Learning, Statistical Hypothesis Testing, Dimensionality Reduction, Reinforcement Learning

    Advanced · Course · 1 - 3 Months

  • G

    Google Cloud

    Using Memorystore for Redis Read Replicas to Improve Read Performance

    Skills you'll gain: Redis, Performance Tuning, Scalability, Google Cloud Platform, Servers, Data Architecture, Network Architecture, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Sending and Scheduling Dashboards in Looker

    Skills you'll gain: Looker (Software), Dashboard, Data Presentation, Data Visualization, Data Visualization Software, Google Cloud Platform, Data Sharing, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Putting SQL to Work: The TechMart Challenge

    Skills you'll gain: SQL, Business Reporting, Performance Reporting, Data Cleansing, Data Analysis, Query Languages, Database Development, Analytical Skills, Data Transformation, Business Analysis, Technical Communication, Prompt Engineering

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Introduction to Transformer Models for NLP: Unit 2

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Natural Language Processing, Generative Model Architectures, Text Mining, Semantic Web

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Predict Taxi Fare with a BigQuery ML Forecasting Model

    Skills you'll gain: Big Data, Predictive Modeling, Google Cloud Platform, Applied Machine Learning, Data Processing, Forecasting, Data Management, Machine Learning

    Intermediate · Project · Less Than 2 Hours

  • G

    Google Cloud

    Configuring MongoDB Atlas with BigQuery Dataflow Templates

    Skills you'll gain: MongoDB, Dataflow, Applied Machine Learning, Google Cloud Platform, Data Pipelines, Big Data, Data Integration, Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    G

    Google Cloud

    Transformer Models and BERT Model - 한국어

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Generative Model Architectures, Text Mining

    Advanced · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…368369370…389

In summary, here are 10 of our most popular marketing analytics courses

  • Azure ML: Explore & Configure the Machine Learning Workspace: Whizlabs
  • Real-Time Big Data Access using HBase: Boosting Performance: LearnQuest
  • Analyze Customer Reviews with Gemini Using Python Notebooks: Google Cloud
  • Building Batch Pipelines in Cloud Data Fusion: Google Cloud
  • Advanced Machine Learning, Big Data, and Deep Learning: Packt
  • Using Memorystore for Redis Read Replicas to Improve Read Performance: Google Cloud
  • Sending and Scheduling Dashboards in Looker: Google Cloud
  • Putting SQL to Work: The TechMart Challenge: Coursera
  • Introduction to Transformer Models for NLP: Unit 2: Pearson
  • Predict Taxi Fare with a BigQuery ML Forecasting Model: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok