• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    Skillshare

    Using AI & ChatGPT for Content: Strategy & SEO

    Skills you'll gain: Content Strategy, Search Engine Optimization, Content Creation, Keyword Research, Digital Content, Content Marketing, Social Media Content, Target Audience, ChatGPT, Web Analytics and SEO, Video Production, Prompt Engineering, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer un pitch deck pour votre projet avec Canva

    Skills you'll gain: Canva (Software), Timelines, Product Demonstration, Marketing Materials, Presentations, Sales Presentations, Sales Presentation, Marketing Design, Project Design, Value Propositions, Team Oriented, Entrepreneurship, Graphic Design, Data Sharing

    Intermediate · Guided Project · Less Than 2 Hours

  • W

    Whizlabs

    Exam Prep (SAP-C02): AWS Solutions Architect - Professional

    Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, AWS SageMaker, Amazon DynamoDB, Amazon Redshift, Serverless Computing, Identity and Access Management, Amazon S3, AWS CloudFormation, Cloud Management, AWS Kinesis, Infrastructure as Code (IaC), Amazon Web Services, Virtual Networking, Cloud Security, Network Security, Threat Detection, Network Architecture, Amazon Elastic Compute Cloud, Containerization

    Advanced · Specialization · 3 - 6 Months

  • C

    Coursera

    Analyze Data in Azure ML Studio

    Skills you'll gain: Descriptive Statistics, Jupyter, Microsoft Azure, Feature Engineering, Data Analysis, Statistics, Exploratory Data Analysis, Probability & Statistics, Data Visualization Software, Correlation Analysis, Applied Machine Learning

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    Introduction to NLP and Syntactic Processing

    Skills you'll gain: Natural Language Processing, Text Mining, Data Manipulation, Unstructured Data, Markov Model, Data Preprocessing, Python Programming, Applied Machine Learning, Feature Engineering, Algorithms, Probability & Statistics

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Crea tu tarjeta de presentación con canva

    Skills you'll gain: Logo Design, Canva (Software), Photo Editing, Image Quality, Marketing Materials, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Wie man auf Pinterest werben kann

    Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Online Advertising, Paid media, Digital Advertising, Marketing, Social Media

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Sales Analysis with Claude

    Skills you'll gain: Sales Strategy, Sales Process, Anthropic Claude, Sales, Sales Development, Sales Pipelines, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend

    Intermediate · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Revolución en los medios deportivos: estrategias innovadoras

    Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Solving ML Regression Problems with AWS AutoGluon

    Skills you'll gain: AWS SageMaker, Model Evaluation, Applied Machine Learning, Predictive Modeling, Machine Learning, Machine Learning Algorithms, Amazon Web Services, Regression Analysis, Data Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    تصميم عروض تقديمية للمبيعات من خلال موقع Canva

    Skills you'll gain: Sales Presentation, Presentations, Sales Presentations, Canva (Software), Multimedia, Marketing Design, Design, Marketing Collateral, Product Demonstration, Marketing Materials, Graphic Design, Photo Editing

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Colorado System

    AI Integration in Healthcare

    Skills you'll gain: Machine Learning, Model Evaluation, Applied Machine Learning, Artificial Intelligence, Data Modeling, Supervised Learning, Predictive Modeling, Classification Algorithms, Health Informatics, Diagnostic Tests, Decision Support Systems, Unsupervised Learning, Reinforcement Learning, Regression Analysis, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…370371372…457

In summary, here are 10 of our most popular marketing analytics courses

  • Using AI & ChatGPT for Content: Strategy & SEO: Skillshare
  • Créer un pitch deck pour votre projet avec Canva: Coursera
  • Exam Prep (SAP-C02): AWS Solutions Architect - Professional: Whizlabs
  • Analyze Data in Azure ML Studio: Coursera
  • Introduction to NLP and Syntactic Processing: Packt
  • Crea tu tarjeta de presentación con canva: Coursera
  • Wie man auf Pinterest werben kann: Coursera
  • Sales Analysis with Claude : Coursera
  • Revolución en los medios deportivos: estrategias innovadoras: Real Madrid Graduate School Universidad Europea
  • Solving ML Regression Problems with AWS AutoGluon: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok