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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    U

    University of Illinois Urbana-Champaign

    Untersuchen und Erstellen von Daten für Unternehmen

    Skills you'll gain: Descriptive Statistics, Statistical Inference, Sampling (Statistics), Histogram, Data Analysis, Probability & Statistics, Data Presentation, Statistical Analysis, Quantitative Research, Microsoft Excel, Statistical Methods, Probability Distribution, Graphing, Influencing

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    Facebook Live: Real-Time Engagement

    Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support

    Beginner · Course · 1 - 4 Weeks

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    G

    Google Cloud

    Introduction to AI and Machine Learning on GC - 日本語版

    Skills you'll gain: Generative AI, Prompt Engineering, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Big Data, Cloud Development, Machine Learning, Natural Language Processing

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Answering Complex Questions Using Native Derived Tables with LookML

    Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

  • H

    H2O.ai

    DataPrep for H2O Driverless AI

    Skills you'll gain: Supervised Learning, Machine Learning, Machine Learning Algorithms, Time Series Analysis and Forecasting, Data Quality, Unsupervised Learning, Data Cleansing, Data Analysis, Feature Engineering, Pandas (Python Package), Data Transformation, Exploratory Data Analysis, Classification And Regression Tree (CART), Regression Analysis

    Beginner · Course · 1 - 4 Weeks

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    P

    Packt

    NLP – Machine Learning Models in Python

    Skills you'll gain: Dimensionality Reduction, Text Mining, Applied Machine Learning, Statistical Machine Learning, Supervised Learning, Unsupervised Learning, Python Programming, Machine Learning, Predictive Modeling, Regression Analysis, Algorithms

    Intermediate · Course · 1 - 3 Months

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    Packt

    Configuring and Managing Security Operations in Azure

    Skills you'll gain: Vulnerability Scanning, Microsoft Azure, Vulnerability Assessments, Cloud Security, Continuous Monitoring, Key Management, Security Controls, Security Information and Event Management (SIEM), Incident Response, Security Management, Hybrid Cloud Computing, Role-Based Access Control (RBAC), Multi-Cloud, Incident Management, Threat Detection, Automation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Data Publishing on BigQuery using Authorized Views for Data Sharing Partners

    Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    Packt

    The Simplest Guide™ to Base SAS & Advanced SAS

    Skills you'll gain: SAS (Software), Data Visualization, Data Manipulation, Data Analysis, Data Import/Export, Data Visualization Software, SQL, Statistical Analysis, Data Cleansing, Data Transformation, Exploratory Data Analysis

    Intermediate · Course · 1 - 3 Months

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    Microsoft

    Manipulate Text Like a Pro with stringr

    Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Validation

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Creating and Populating a Bigtable Instance

    Skills you'll gain: Dataflow, Data Validation, Google Cloud Platform, Data Import/Export, Data Infrastructure, Database Development, Big Data, Cloud Storage

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Attention Mechanism - Português Brasileiro

    Skills you'll gain: Performance Tuning, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Applied Machine Learning, Deep Learning, Natural Language Processing, Text Mining

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Untersuchen und Erstellen von Daten für Unternehmen: University of Illinois Urbana-Champaign
  • Facebook Live: Real-Time Engagement: Coursera
  • Introduction to AI and Machine Learning on GC - 日本語版: Google Cloud
  • Answering Complex Questions Using Native Derived Tables with LookML: Google Cloud
  • DataPrep for H2O Driverless AI: H2O.ai
  • NLP – Machine Learning Models in Python: Packt
  • Configuring and Managing Security Operations in Azure: Packt
  • Data Publishing on BigQuery using Authorized Views for Data Sharing Partners: Google Cloud
  • The Simplest Guide™ to Base SAS & Advanced SAS: Packt
  • Manipulate Text Like a Pro with stringr: Microsoft

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