• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Instructional Design MasterTrack® Certificate

    Skills you'll gain: Process Improvement, Quality Improvement, Continuous Improvement Process, Lean Six Sigma, Business Process, Operational Analysis, Process Analysis, Lean Methodologies, Education Software and Technology, Instructional Design, Root Cause Analysis, Learning Management Systems, Process Mapping, Digital pedagogy, Augmented and Virtual Reality (AR/VR), Solution Design, Requirements Analysis, System Implementation, Emerging Technologies, Test Planning

    Credit offered

    Mastertrack · 6 - 12 Months

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Web Analytics, Organizational Change, Financial Statement Analysis, Capital Budgeting, Product Lifecycle Management, Digital Transformation, Market Dynamics, Predictive Analytics, Design Thinking, Descriptive Statistics, Data Visualization, Leadership and Management, Game Theory, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Responsible AI for Developers: Fairness & Bias - Українська

    Skills you'll gain: Responsible AI, Artificial Intelligence, Google Cloud Platform, Data Ethics, Open Source Technology, AI Product Strategy, Model Evaluation

    Intermediate · Course · 1 - 3 Months

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Descriptive Statistics, Environment, Business Ethics, Social Justice, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Research Methodologies, Integrated Marketing Communications, Strategic Decision-Making, Negotiation, Intercultural Competence, Research Design, Research, Data Analysis, Self-Motivation, Campaign Management, Business Management, Data Collection, Goal Setting, Collaboration, Resilience, Digital Marketing, Teamwork, Surveys, Statistical Analysis, Marketing Planning

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Finanzas Corporativas

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Capital Markets, Accrual Accounting, Financial Analysis, Derivatives, Financial Data, Digital Transformation, Finance, Business Valuation, Balance Sheet, Accounting, Business Ethics, Income Statement, Corporate Strategy, Value Propositions, Securities (Finance), Capital Budgeting, Corporate Finance, Technology Strategies

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Data Storytelling, Risk Analysis, Deep Learning, Reinforcement Learning, Computer Vision, Natural Language Processing, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, MLOps (Machine Learning Operations), Logistic Regression, Cash Flows, Descriptive Analytics, Marketing Analytics, Simulations, Transfer Learning, Dashboard

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Organizational Leadership, Music History, Sociology, Cell Biology

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of London

    Master of Science in Cyber Security

    Skills you'll gain: Digital Forensics, Security Management, Infrastructure Security, Computer Security Incident Management, Information Privacy, Key Management, Network Security, Cyber Governance, Application Security, Human Factors (Security), Threat Modeling, Business Continuity Planning, OSI Models, Security Testing, Cyber Security Policies, Intrusion Detection and Prevention, Cryptography, Authorization (Computing), Data Analysis, Cyber Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Prototyping, Conflict Management, Environmental Social And Corporate Governance (ESG), Organizational Strategy, Classification Algorithms, Engineering Management, Technology Strategies, Systems Thinking, Project Management Life Cycle, Ideation, Feasibility Studies, Infrastructure Security, Financial Statements, Environmental Management Systems, Business Modeling, Asset Management, Project Risk Management, Operations Research, Team Management, Operational Efficiency

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 简体中文

    Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Generative AI, Customer Relationship Management, Predictive Modeling, Advanced Analytics, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Data Storytelling, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Human Capital, Financial Accounting, Business Planning, Portfolio Management, Strategic Marketing, Digital Transformation, Agile Product Development, Corporate Sustainability, Entrepreneurial Finance, Market Dynamics, Creative Thinking, Data Analysis, Marketing Planning, Branding, IT Management, Teamwork

    Earn a degree

    Degree · 1 - 4 Years

Searches related to marketing strategy

marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
digital marketing strategy
influencer marketing strategy
retail marketing strategy
the "who" of the marketing strategy:segmentation & targeting
fundamentals of marketing strategy
1…382383384385

In summary, here are 10 of our most popular marketing strategy courses

  • Instructional Design MasterTrack® Certificate: University of Illinois at Urbana-Champaign
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Responsible AI for Developers: Fairness & Bias - Українська: Google Cloud
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • MSc Management: University of Huddersfield
  • Certificado en Finanzas Corporativas: Pontificia Universidad Católica de Chile
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Bachelor of Science in General Business: University of North Texas
  • Master of Science in Cyber Security: University of London
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok