Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Instagram, Social Media Marketing, Social Media, Collaborative Software, Social Media Content, Content Creation, Editing, Marketing Materials, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Information Architecture, Google Cloud Platform, Prompt Engineering, Content Management, User Interface and User Experience (UI/UX) Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Interactive Data Visualization, Data Transformation, Data Presentation, Data Visualization Software, Business Intelligence, Data Analysis, Extract, Transform, Load, Exploratory Data Analysis, Pandas (Python Package), Data Collection, Data Pipelines, Development Environment, Python Programming
Intermediate · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Data Manipulation, Data Transformation, Tidyverse (R Package), Data Wrangling, R Programming, Exploratory Data Analysis, Data Analysis, Data Cleansing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, Advertising Campaigns, Goal Setting, Digital Advertising, Advertising, Campaign Management, Social Media Campaigns, Marketing, Promotional Strategies, Social Media, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, Diversity and Inclusion, User Experience Design, Usability, Artificial Intelligence, Accountability, Ethical Standards And Conduct, User Centered Design, Empathy & Emotional Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Management, Data Loss Prevention, Data Security, Google Cloud Platform, Personally Identifiable Information, Big Data, Identity and Access Management
Intermediate · Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Data Governance, Extract, Transform, Load, Data Warehousing, Data Integration, DevOps, Data Pipelines, CI/CD, Data Architecture, Infrastructure as Code (IaC), Data Quality, Amazon Redshift, Cloud Computing, Database Architecture and Administration, Cloud Computing Architecture, Analytics, Data Transformation, Amazon S3, Scalability
Mixed · Course · 1 - 3 Months

Skills you'll gain: Email Marketing, Marketing Analytics, Customer Engagement, Direct Marketing, Analysis, Customer Communications Management, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Pandas (Python Package), Web Scraping, Python Programming, Jupyter, Image Analysis, Data Manipulation, Computer Vision, Data Analysis, Natural Language Processing, Data Visualization Software, Matplotlib, Data Import/Export, Unstructured Data, Data Collection
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Security
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Data Processing
Beginner · Project · Less Than 2 Hours