Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Model Evaluation, Supervised Learning, Predictive Analytics, Data Cleansing, Matplotlib, Dimensionality Reduction, Exploratory Data Analysis, Unsupervised Learning, Data Science, Descriptive Analytics, Regression Analysis, Data Visualization, Plot (Graphics), Data Analysis, Machine Learning Algorithms, Pandas (Python Package), Data-Driven Decision-Making, Time Series Analysis and Forecasting, Visualization (Computer Graphics), Scientific Visualization
Credit offered
Mastertrack · 6 - 12 Months

University of Huddersfield
Skills you'll gain: Linear Algebra, Integral Calculus, Matplotlib, Computational Logic, Calculus, Differential Equations, Theoretical Computer Science, Graph Theory, Data Visualization Software, Algebra, Python Programming, Data Analysis, Mathematical Modeling, Computational Thinking, Engineering Analysis, Algorithms, Data Manipulation, Data Science, Advanced Mathematics, Numerical Analysis
Earn a degree
Degree · 1 - 4 Years