• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    GenAI for Customer Journey Mapping

    Skills you'll gain: Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Real Time Data, Design Thinking, Artificial Intelligence, Analysis, Design

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    النقود والتضخم | Money and Inflation

    Skills you'll gain: Economics, Supply And Demand, Social Impact, Estimation, Finance, Socioeconomics, Social Studies, Economic Development, Market Dynamics, Market Trend

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    AI Presentation Generation: Comprehensive Guide

    Skills you'll gain: Presentations, Branding, Sales Presentation, Brand Marketing, Data Presentation, Workflow Management, Marketing Design, Brand Management, Multimedia, Data Visualization, Visual Design, Interactive Data Visualization, Graphic and Visual Design Software, Brand Awareness, Visualization (Computer Graphics), Brand Loyalty, Design Reviews, Statistical Visualization, Executive Presence, Visual Impairment Education

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crea una propuesta de negocio con Visme

    Skills you'll gain: Sales Presentations, Proposal Writing, Business Writing, Presentations, Company, Product, and Service Knowledge, Content Creation, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Utilisez les fonctionnalités cachées de Canva

    Skills you'll gain: Canva (Software), Color Theory, Photo Editing, Graphic and Visual Design, Layout Design, Graphic Design, Typography, Image Quality, Content Creation, Creativity, Content Marketing, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    TikTok Strategy: Effective Content

    Skills you'll gain: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Social Media Strategy, Growth Strategies, Planning, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Negociação e Relações Interculturais

    Skills you'll gain: Negotiation, Conflict Management, Intercultural Competence, Relationship Building, Cultural Diversity, International Relations, Business Ethics, Interpersonal Communications, Empathy & Emotional Intelligence, Communication, Strategic Partnership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Timelines: Conquer Project Bottlenecks

    Skills you'll gain: Project Risk Management, Dependency Analysis, Case Studies, Project Schedules, Scheduling, Risk Mitigation, Risk Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Interactive Document Design in Canva

    Skills you'll gain: Interactive Design, Canva (Software), Layout Design, Digital Design, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Space is Everywhere

    Skills you'll gain: Journalism, Music, Culture, Media and Communications, Liberal Arts, Art History, Storytelling, World History, Visualization (Computer Graphics), Cinematography, Science and Research, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    GoHighLevel for Beginners: Voice AI Automated Appointments

    Skills you'll gain: Outbound Calls, Telephone Skills, Operational Efficiency, AI Workflows, Customer experience improvement, Workflow Management, Productivity Software, AI Enablement, Customer Service, Automation, Systems Integration

    Beginner · Guided Project · Less Than 2 Hours

  • L

    Lund University

    1.5° Lifestyles: Mainstreaming Everyday Sustainability

    Skills you'll gain: Sustainable Development, Environmental Issue, Sustainable Business, Social Impact, Climate Change Mitigation, Systems Thinking, Consumer Behaviour, Sustainability Standards, Education and Training, Community Development, Economics, Environmental Policy, Critical Thinking

    Beginner · Course · 1 - 3 Months

1…427428429…501

In summary, here are 10 of our most popular social media marketing courses

  • GenAI for Customer Journey Mapping: Coursera
  • النقود والتضخم | Money and Inflation: Alfaisal University | KLD
  • AI Presentation Generation: Comprehensive Guide: SkillsBooster Academy
  • Crea una propuesta de negocio con Visme: Coursera
  • Utilisez les fonctionnalités cachées de Canva: Coursera
  • TikTok Strategy: Effective Content: Coursera
  • Negociação e Relações Interculturais: Fundação Instituto de Administração
  • Analyze Timelines: Conquer Project Bottlenecks: Coursera
  • Interactive Document Design in Canva: Coursera
  • Space is Everywhere: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok