Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Yale University
Skills you'll gain: Investment Banking, Financial Market, Risk Management, Financial Regulation, Finance, Governance, Capital Markets, Securities Trading, Investment Management, Banking, Behavioral Economics, Corporate Finance, Underwriting, Non-Profit Accounting, Insurance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Data Visualization, Graphic Design, Digital Publishing, Brand Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication
Beginner · Course · 1 - 4 Weeks

Yale University
Skills you'll gain: Investment Banking, Financial Regulation, Financial Market, Portfolio Management, Corporate Finance, Securities (Finance), Risk Management, Finance, Behavioral Economics, Banking, Insurance, Equities, Underwriting, Governance, Non-Profit Accounting, Derivatives, Business Ethics, Mortgage Loans, Economics
Beginner · Course · 1 - 3 Months
Deep Teaching Solutions
Skills you'll gain: Logical Reasoning, Innovation, Social Sciences, Behavioral Economics, Verbal Communication Skills, LLM Application, Self-Awareness, Scientific Methods
Beginner · Specialization · 1 - 3 Months

IE Business School
Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Investments, Investment Management, Portfolio Management, Finance, Return On Investment, Behavioral Economics, Equities, Financial Market, Asset Management, Performance Analysis, Income Tax, Financial Trading, Tax Management, Decision Making, Benchmarking
Build toward a degree
Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Artificial Intelligence, Planning, Engineering, Scientific, and Technical Instruments, Robotic Process Automation, Data Mapping, Graph Theory, Embedded Software, Algorithms, Mechanics, Simulation and Simulation Software, Control Systems, Programming Principles, Real-Time Operating Systems, Computer Programming, Engineering, Computer Science, Computer Vision, Python Programming, Linear Algebra, Design
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of Geneva
Skills you'll gain: Wealth Management, Portfolio Management, Asset Management, Financial Planning, Investment Management, Investments, Performance Measurement, Financial Forecasting, Finance, Financial Analysis, Behavioral Economics, Risk Management, Market Trend, Risk Analysis, Decision Making, Microsoft Excel
Mixed · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Market Dynamics, Economics, Telecommunications, Consumer Behaviour, Market Trend, Network Analysis, Business Modeling, Business Strategy, Business Strategies, Corporate Strategy
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Qualitative Research, User Research, Usability Testing, User Centered Design, Research Methodologies, Needs Assessment, Interviewing Skills, Research, Human Computer Interaction, Data Collection
Beginner · Course · 1 - 3 Months