• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • A

    Arizona State University

    总计划案 Final Project

    Skills you'll gain: English Language, Business Writing, Presentations, Business Management, Management Reporting, Business Planning, Marketing Budgets, New Product Development, Business Communication, Marketing Planning, Analysis, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Design That Scales: Sustainable Design Systems

    Skills you'll gain: UI Components, Systems Design, Software Design, User Interface and User Experience (UI/UX) Design, Design, Design Software, Scalability, Design and Product, Agile Methodology, Usability Testing, Prototyping, Design Research, Key Performance Indicators (KPIs), UI/UX Research, Product Testing, System Programming, Team Motivation, Prompt Patterns

    Intermediate · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Customer-Centric Enterprise: Product Lifecycle Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, Innovation, Product Roadmaps, Product Marketing, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights, Performance Metric

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Global Sodium Reduction Strategies

    Skills you'll gain: Social Determinants Of Health, Health Promotion, Food Safety and Sanitation, Public Health and Disease Prevention, Public Health, Epidemiology, Nutrition and Diet, Policy Development, Health Policy, Public Policies, Policy Analysis, Program Evaluation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Financial Statements for Liquidity Insights

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Case Studies, Financial Analysis, Cash Flows, Working Capital, Balance Sheet, Data Storytelling, Benchmarking, Financial Data, Income Statement, Communication, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Design Brainstorming diagrams for businesses with Creately

    Skills you'll gain: Diagram Design, Brainstorming, User Accounts, Business Process Modeling, Strategic Thinking, Team Building

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    AI for Business: ChatGPT for Brand Storytelling

    Skills you'll gain: Brand Strategy, Storytelling, Branding, Prompt Engineering, ChatGPT, Brand Awareness, Cross-Channel Marketing, Content Creation, AI Personalization, Consumer Behaviour, Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Interviewer training for Hiring Managers

    Skills you'll gain: Interviewing Skills, Employee Training, Workplace inclusivity, Management Training And Development, Talent Recruitment, Training and Development, Diversity Awareness, Recruitment Strategies, Talent Acquisition, Talent Sourcing, Active Listening, Communication, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Find the Best in your Budget with Upwork

    Skills you'll gain: User Accounts, Account Management, Communication, Interviewing Skills, Project Documentation, Project Scoping, Entrepreneurship

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Adobe

    Course 2: Introduction to Adobe Commerce

    Skills you'll gain: Adobe Experience Manager, E-Commerce, Product Knowledge, Value Propositions, Scalability, Business-To-Consumer, B2B Sales, Merchandising, Order Management, Customer experience improvement

    Beginner · Course · 1 - 4 Weeks

  • Z

    Zoho Corporation

    Roles and Responsibilities of a Sales Representative

    Skills you'll gain: Account Management, Sales Process, Process Mapping, Customer Relationship Management (CRM) Software, Sales Management, Customer Relationship Management, Prospecting and Qualification, Customer Retention, Sales, Sales Strategy, New Business Development, Organizational Structure, Upselling, Prioritization

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Change Management Training for Leaders

    Skills you'll gain: Change Management, Organizational Change, Management Training And Development, Leadership Studies, Business Transformation, Persuasive Communication, Strategic Leadership, Organizational Leadership, Stakeholder Communications, Empathy, Communication, Professional Development, Emotional Intelligence, Team Motivation, Adaptability, Team Management, Resilience

    Intermediate · Course · 1 - 4 Weeks

1…454455456…502

In summary, here are 10 of our most popular social media marketing courses

  • 总计划案 Final Project: Arizona State University
  • Design That Scales: Sustainable Design Systems: Packt
  • Customer-Centric Enterprise: Product Lifecycle Management: University of Maryland, College Park
  • Global Sodium Reduction Strategies: Johns Hopkins University
  • Financial Statements for Liquidity Insights: Coursera
  • Design Brainstorming diagrams for businesses with Creately: Coursera
  • AI for Business: ChatGPT for Brand Storytelling: Packt
  • Interviewer training for Hiring Managers: Board Infinity
  • Find the Best in your Budget with Upwork: Coursera
  • Course 2: Introduction to Adobe Commerce: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok