Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Colorado Boulder
Skills you'll gain: Personal Development, Resilience, Decision Making, Self-Awareness, Problem Solving, Emotional Intelligence, Industrial and Organizational Psychology, Stress Management, Leadership, Neurology, Human Learning, Learning Strategies, Psychology, Life Sciences, Anatomy, Business, Physiology
Build toward a degree
Beginner · Course · 1 - 3 Months

Scrimba
Skills you'll gain: Vibe coding, Microsoft Copilot, GitHub, Code Review, AI Personalization, Prompt Engineering, LLM Application, Integrated Development Environments, Computer Programming Tools, Application Development, Software Development, Web Development
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing, Marketing Channel, Digital Transformation, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Price Negotiation, Consumer Behaviour, Innovation
Beginner · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Value Propositions, Market Opportunities, Case Studies, B2B Sales, Consumer Behaviour, Strategic Thinking, Innovation
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica del Perú
Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Marketing Planning, Branding, Value Propositions, Brand Strategy, Business Strategy, Consumer Behaviour, Market Analysis, Digital Marketing
Beginner · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Systems Thinking, Analysis, General Science and Research, Materials science, Simulations, Biology, Mathematical Modeling, Physics, Psychology, Computational Logic, Mechanics, Applied Mathematics
Mixed · Course · 1 - 3 Months

Yale University
Skills you'll gain: Health Promotion, Health Education, Media and Communications, Advertising Campaigns, Program Evaluation, Patient Communication, Surveys, Behavioral Health, Digital Communications, Driving engagement, Persuasive Communication, Instagram, Facebook, Research
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Marketing Effectiveness, Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Brand Strategy, Marketing Communications, Digital Marketing, Marketing Analytics, Brand Management, Business Metrics, Performance Metric, Goal Setting
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Self-Awareness, Empowerment, Emotional Intelligence, Social Justice, Social Skills, Behavior Management, Empathy, School Psychology, Working With Children, Cultural Diversity, Mindfulness
Advanced · Course · 1 - 3 Months

Skills you'll gain: Continuous Integration, Test Automation, Authentications, CI/CD, Test Script Development, API Testing, Software Testing, Unit Testing, Behavior-Driven Development, Web Development Tools, Test Case, GitHub, User Interface (UI)
Intermediate · Course · 3 - 6 Months
Kennesaw State University
Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: SAS (Software), Model Evaluation, Logistic Regression, Predictive Modeling, Classification And Regression Tree (CART), Big Data, Regression Analysis, Statistical Machine Learning, Feature Engineering, Statistical Analysis, Data Preprocessing
Intermediate · Course · 1 - 3 Months