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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Operations Management, Process Analysis, Balance Sheet, Operational Efficiency, Financial Statement Analysis, Financial Statements, Finance, Production Management, Business Process Management, Financial Accounting, Quality Management, Capital Budgeting, Branding, Financial Modeling, Accrual Accounting, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    445 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Go To Market Strategy, Marketing Communications, New Business Development, Customer Insights, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Generative Engine Optimization (GEO) Business Applications

    Skills you'll gain: Content Marketing, Digital Media Strategy, AI Personalization, Marketing Analytics, Customer Insights, Market Intelligence, Ethical Standards And Conduct

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    What is Social?

    Skills you'll gain: Social Media, Social Media Marketing, Target Audience, Social Media Strategy, Digital Transformation, Professional Networking, Marketing Strategies, Social Network Analysis, Market Analysis, Real Time Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Foundations of Management

    Skills you'll gain: Value Propositions, Financial Statements, Marketing, Financial Statement Analysis, Branding, Leadership Development, Business Analytics, Marketing Strategies, Income Statement, Business Analysis, Strategic Marketing, Intercultural Competence, Financial Analysis, Accounting, Conflict Management, Financial Management, Financial Acumen, Financial Data, Leadership, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    The Importance of Listening

    Skills you'll gain: Real Time Data, Social Media Content, Social Media, Social Media Marketing, Big Data, Crisis Management, Analytics, Content Marketing, Social Media Strategy, Text Mining, Data-Driven Decision-Making, Competitive Analysis, Brand Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Mastering Brand Awareness: Fundamentals to Advanced

    Skills you'll gain: Target Audience, Marketing Psychology, Digital Media Strategy, Target Market, Paid media, Marketing Analytics, Social Media Campaigns, Persona Development, Marketing, Google Analytics, Social Media, Storytelling, Content Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Search Engine Optimization Course

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Google Analytics, Digital Marketing, Content Strategy, Web Content, Content Creation, User Experience, Competitive Analysis

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    U

    University of California, Davis

    Secrets to Content that Engages and Converts

    Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentos Empresariales: University of Pennsylvania
  • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
  • 市场营销概论 (中文版): University of Pennsylvania
  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM
  • Generative Engine Optimization (GEO) Business Applications: Edureka
  • What is Social?: Northwestern University
  • Foundations of Management: IESE Business School
  • The Importance of Listening: Northwestern University
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp
  • Mastering Brand Awareness: Fundamentals to Advanced: Board Infinity

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
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Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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