Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,114 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

TS

Jan 20, 2023

Very sleek and well organised intro to the world of Digital Marketing (and e-commerce).Some concepts may already be known to some students, but this will work for anyone interested in the subject.

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

Filter by:

6951 - 6975 of 7,224 Reviews for Foundations of Digital Marketing and E-commerce

By VIVEK M

•

Nov 5, 2025

good

By arpit s

•

Oct 24, 2025

Good

By Chetankumar M

•

Aug 30, 2025

good

By Sowmitro H B

•

Aug 29, 2025

nice

By Guddu K

•

Aug 6, 2025

good

By Ashley M C

•

Jul 23, 2025

good

By Spandita P

•

Jul 6, 2025

good

By AHMAD Z

•

Jul 5, 2025

best

By Ubaidullah K

•

May 15, 2025

GOOD

By JAYPEE P

•

May 1, 2025

Nice

By Vivek K

•

Apr 6, 2025

good

By Silvia P

•

Feb 19, 2025

good

By Anupam P

•

Feb 16, 2025

best

By Robo R

•

Nov 27, 2024

good

By Ramiul A

•

Nov 14, 2024

nice

By Mansi A

•

Oct 5, 2024

good

By Sudarshan J

•

Aug 22, 2024

good

By Aiman S

•

Aug 22, 2024

Good

By Nguyễn T K A

•

Aug 21, 2024

Good

By Aleem M

•

Aug 3, 2024

Good

By SNEHA S

•

Jul 29, 2024

good

By Muhammadjon A

•

May 9, 2024

good

By JYOTI

•

Apr 28, 2024

good

By Ankit J

•

Apr 19, 2024

GOOD

By Saurav S

•

Apr 16, 2024

GOOD