Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,132 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

MS

Feb 13, 2023

Absolutely perfect methodology in explaining every new concept. Would recommend this course to both beginners and people with some experience in SEO and/or e-commerce looking to bolster their skills.

Filter by:

5851 - 5875 of 7,225 Reviews for Foundations of Digital Marketing and E-commerce

By weronika ś

•

Mar 30, 2024

Super

By Charles M

•

Mar 27, 2024

great

By Sabih U R T

•

Mar 3, 2024

Great

By Said G

•

Mar 2, 2024

super

By Vera C

•

Feb 16, 2024

Great

By Vishal S 2

•

Feb 1, 2024

noice

By imane e

•

Jan 27, 2024

super

By Cathlien G (

•

Jan 10, 2024

great

By Trevar M

•

Dec 29, 2023

THANK

By Akash K D

•

Dec 26, 2023

Great

By Satinder P S K

•

Dec 2, 2023

Great

By Михайло Ч

•

Nov 26, 2023

super

By Avanish S

•

Nov 16, 2023

great

By Christina W

•

Nov 13, 2023

great

By Farhan M

•

Oct 26, 2023

Great

By Nkosazana S

•

Sep 30, 2023

great

By ABHISHEK T

•

Sep 28, 2023

GREAT

By Ajani A S

•

Sep 14, 2023

Great

By Shoaib A

•

Aug 12, 2023

grate

By Pronobi P

•

Jul 25, 2023

great

By Mikhail V

•

Jul 22, 2023

great

By Aiga B

•

Jul 18, 2023

Great

By Julio V

•

Jul 12, 2023

Great

By Mohammad B

•

Jun 26, 2023

Great

By Abdullah A

•

Jun 14, 2023

GREAT