This course is designed for students aspiring to lead and innovate in the healthcare sector, providing them with the essential strategy and business skills necessary to launch, manage, and grow successful new ventures. Students will gain a deeper understanding of strategic considerations through analysis of external factors shaping the healthcare industry and learn how to develop and implement sustainable business models to create and capture value. The course will also cover key elements of developing a robust business plan, building and managing a new venture team, examining various financing options, and engaging with potential investors within the healthcare ecosystem.



Healthcare Business Strategy and New Venture Design
This course is part of Healthcare Innovation, Design, Entrepreneurship Specialization

Instructor: Elias Kourpas
Included with
What you'll learn
Use appropriate strategic and business planning skills to lead and innovate within the healthcare sector.
Develop and implement sustainable business models for creating and capturing value through healthcare ventures.
Demonstrate the ability to build and manage effective teams for new healthcare ventures and within healthcare systems.
Identify the intricacies of engaging with potential investors and the availability of various financing options for healthcare ventures.
Skills you'll gain
Details to know

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23 assignments
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There are 4 modules in this course
This module introduces the foundations of healthcare entrepreneurship and the process of analyzing opportunities in the healthcare market. You will learn how to apply human-centered design, stakeholder analysis, and industry frameworks to define viable business opportunities grounded in evidence and impact.
What's included
14 videos7 readings7 assignments1 peer review1 discussion prompt1 plugin
This module explores how successful healthcare startups build and lead high-performing teams capable of navigating clinical, technical, and business challenges. You will learn how to form complementary founding teams, foster mission-driven cultures, and lead through the regulatory constraints and complexity that are unique to healthcare ventures.
What's included
9 videos2 readings6 assignments
This module examines how healthcare entrepreneurs design, test, and refine business models and products that balance clinical value, operational feasibility, and financial sustainability. We will explore frameworks for business model innovation, Lean Startup methodology, product development, pricing, and go-to-market strategies within healthcare’s unique ecosystem.
What's included
9 videos2 readings5 assignments
This module explores how healthcare entrepreneurs secure funding, structure deals, and navigate the legal foundations necessary for sustainable growth. You will learn to plan fundraising rounds, evaluate valuation methods, understand regulatory and intellectual property (IP) considerations, and craft investor pitches that communicate both business value and healthcare impact.
What's included
11 videos4 readings5 assignments1 plugin
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Build toward a degree
This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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University of Illinois Urbana-Champaign

University of Illinois Urbana-Champaign

University of Illinois Urbana-Champaign

University of Illinois Urbana-Champaign
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Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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Financial aid available,

