When you enroll in this course, you'll also be enrolled in this Specialization.
Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate
There are 6 modules in this course
"Action-Driven Business Plan: From the ‘Classroom’ to the World" is a capstone project, that requires you, our learner, to pull together all you will have learned in the three courses that comprise the "Startup Entrepreneurship" Specialization. This course is in fact the culmination of the process designed to provide you with the opportunity to demonstrate what you have learned on a real-world project of your choice.
During the following six weeks you will gradually create, improve and refine your business plan, moving from one milestone to another. Each week will begin with a short note from Prof. Maital, explaining what the current phase is about and providing you with points to consider while working on the assignments. We encourage you to practice what you have learned using the self-assessment practice quizzes and brainstorm with your peers in the weekly forums.
During the first week you will create a non-business plan as an initial step towards creating your business plan. In weeks two, three and five, you will be required to submit three assignments for peer evaluation, which will help you to prepare your final business plan. At the end of the course you will prepare and submit your completed business plan and an effective two-minute video describing your idea. Your business plan will include the following sections: The Need, the Product, Unique Features, The Market and Future Developments, a Gantt chart and a project budget.
Create a completed non-business plan (a series of actions each of which moves your idea toward implementation), including a list of the activities to be undertaken, with degrees of importance (scale of 1 to 3, where 1 is ‘most important’).
Make a Plan - a Message from Prof. Maital•1 minute
4 readings•Total 40 minutes
Capstone Project Overview•10 minutes
Scaffolding Materials•10 minutes
Sample Non-Business Plans•10 minutes
Sample Business Plan•10 minutes
1 assignment•Total 30 minutes
Reflections on your Non-Business Plan (optional self-reflection task)•30 minutes
2 discussion prompts•Total 20 minutes
Discussion Forum•10 minutes
Planning & Prioritizing•10 minutes
Zoom Out
Module 2•2 hours to complete
Module details
Write a diary: recording conversations, data, insights, day by day, gleaned from a variety of sources, by face-to-face chats, email, Web searches, etc.
Zoom In (optional self-reflection task)•30 minutes
1 peer review•Total 120 minutes
Zoom In•120 minutes
1 discussion prompt•Total 10 minutes
Zoom In•10 minutes
Shape the Business Design - part 1
Module 4•1 hour to complete
Module details
Begin to design the business or organization that will successfully implement your creative idea. Prepare an activity map.
What's included
1 video1 reading1 assignment1 discussion prompt
Show info about module content
1 video•Total 1 minute
Business Design - part 1 - a Message from Prof. Maital•1 minute
1 reading•Total 10 minutes
Scaffolding Materials•10 minutes
1 assignment•Total 30 minutes
Business Design Part 1 (optional self-reflection task)•30 minutes
1 discussion prompt•Total 10 minutes
Shape the Business Design - part 1•10 minutes
Shape the Business Design - part 2
Module 5•3 hours to complete
Module details
Prepare an initial cash flow statement, showing money flowing out (operations; capital) and flowing in. Estimate your capital needs realistically. Prepare a bootstrapping option (self financing). Prepare a risk map.
Business Design - part 2 - a Message from Prof. Maital•1 minute
1 reading•Total 10 minutes
Scaffolding Materials•10 minutes
1 assignment•Total 30 minutes
Business Design - part 2 (optional self-reflection task)•30 minutes
1 peer review•Total 120 minutes
Scaling Up•120 minutes
1 discussion prompt•Total 10 minutes
Shape the Business Plan - part 2•10 minutes
Write a Business Plan
Module 6•2 hours to complete
Module details
Prepare a business plan comprising five sections: The Need; The Product; Unique Features; The Market; Future Developments. Include a Gantt chart (project plan – detailed activities and starting and ending dates); and a project budget.
Prepare an effective two-minute video describing your idea, including your ‘pitch’
The Technion – Israel Institute of Technology is one of the world's top science and technology research universities. The Technion was founded in 1912 and its main campus is located in Haifa, Israel
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.